Patients and other visitors will often form their first impression of a medical practice in the reception area or waiting room. Interactive TV allows for a participatory experience with content on the screen. There are numerous theories about how some TV programs influence children and teenagers. However, have we ever stopped to think of the role that TV plays in health clinics? With all the rivalry in healthcare, anything that makes your facility more appealing to patients is a plus. Making patients feel comfortable and more at home may have an encouraging impact on their satisfaction. One effortless yet effective way of achieving improved satisfaction is by improving the main source of entertainment a patient will find within your clinic: the television.
There have been two fresh uprisings in the television industry that feel ordinary today. Arguably healthcare facilities have been slow in keeping up. The first was HD television which gained popularity a decade ago and would be ubiquitous today. Most clinics have kept up with this development. You will find that a clinic’s general waiting area has huge, wall-mounted TV screens. The second advancement in TV technology is where most medical facilities fall short and that is the digitization of video delivery. Although most clinic owners have upgraded their old screens and obtained new models, they still rely on very restricted analog feed to deliver programming.
Why a clinic TV set up is vital
The truth is that patients do not have many entertainment options while at your clinic. One of the only entertainment options is TV, so most patients rely on it to unwind and take their minds off why they are in the clinic to begin with. It provides a way to pass time and some sort of comfort. However, the TV experience can be deficient if a patient cannot find their favorite program because there is no on-screen guide. This then means that the patient or visitors at the clinic will not find anything to watch. It may seem exaggerated to suggest that TV can be a powerful part of a patient’s experience, but it is all about creating a comfortable haven for them. A patient might rate a clinic negatively due to poor TV quality. As such, a quality TV setup could ultimately contribute to a clinic’s performance and reputation as well.
Quality assurance is essential
Due to technological limitations in the past, having optimum television service in hospitals was a needless, indulgent cost. Nevertheless, upgrading to a strong, digital cable offers comparable monthly costs. New technologies such as a compact cable box that attaches to the back of the TV reduce many overhead costs. Advanced technology is making it possible to create an improved TV experience to patients and facilitating medical facilities to do so in affordable and accessible ways. In order to bring an experience similar to the one at home, clinics should consider ways in which their accommodations can offer the same residential conveniences that their patients are familiar with. Your patients will recognize your efforts, and your gratification scores will most likely see an improvement.